Sustainable Vertical Advertising Stand for Events
SAWM-Straightfabr
The Vertical Display Stand is an advertising solution designed for trade shows, retail locations, showrooms, and corporate events; it is ideal for immediately conveying a brand’s visual identity through full-width custom graphics.
The structure is made of aluminum tubing with a diameter of 32 mm and a wall thickness of 1.6 mm—a lightweight yet durable material that ensures stability and long-lasting performance. The system is equipped with stabilizing feet—two for the 2.5-, 3-, and 4-meter versions, and three for the 5- and 6-meter versions—ensuring a secure anchor even in high-traffic areas.
All structural components are numbered to allow for quick and intuitive assembly without the need for tools or outside assistance. The graphics are printed on a stretched polyester fabric panel, with a sewn-in zipper at the bottom for a clean, professional finish; the fabric is washable and reusable, allowing for repeated use over time and reducing waste associated with disposable materials.
The stand is available in widths of 2.5, 3, 4, 5, or 6 meters, with a fixed height of 230 cm, to accommodate exhibition spaces of various sizes. The weight ranges from 7 kg for the most compact version to 12.7 kg for the largest one, while the packaging consists of a carrying case measuring 27x27x75 cm for sizes up to 4 meters or 37x37x80 cm for the 5- and 6-meter versions. A carrying bag is included to facilitate transport and storage.
Thanks to the combination of a durable frame and a washable fabric, the product is eco-friendly and reusable, reducing its environmental impact over time compared to single-use solutions. The ability to print logos, corporate colors, and promotional messages across the entire surface of the fabric makes this stand an effective tool for boosting brand visibility at trade shows, reception areas, and temporary retail locations.
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